Microsoft Dynamics CRM Helps Nonprofit Strengthen Employee ProductivityFind out how Microsoft Dynamics partner InterDyn BMI is helping the Arbor Day Foundation save time and money with a tailored solution developed on the Microsoft Dynamics xRM platform, the latest evolution of Microsoft Dynamics CRM.
Founded in 1972, the centennial of the first Arbor Day observance in the 19th century, the Foundation has grown to become the largest nonprofit membership organization dedicated to planting trees, with nearly one million members, supporters, and valued partners. www.arborday.org Customer Situation The Arbor Day Foundation’s leadership recognized the need for a more versatile constituent relationship management system to replace the organization’s aging system. In particular, they were looking for a Microsoft framework based solution that would combine comprehensive service, marketing, and sales management functionality with a highly extensible architecture. Customer Pain While the company’s application development team was able to extend the functionality needed, over time the model became unsustainable. Specialized skill sets were required to expand the existing capabilities, inevitably causing increased project costs and extending time lines for deployment. With each and every custom code deployment there came increased risk of failure, decreased efficiency, and expanded support requirements. Solution Taking advantage of the flexible, dynamic and easily extensible Microsoft Dynamics xRM platform - the latest evolution of Microsoft Dynamics CRM -- the Arbor Day Foundation launched Tree Campus USA. This tailored application developed on Microsoft Dynamics xRM tracks correspondence with school officials and student leaders. The applications handle all interactions throughout the application process managing outreach to all prospective and current member organizations. The Arbor Day Foundation continues to deploy new solutions to additional program user groups across the organization. With each program being significantly different from the previous, time is saved not only in the added functionality, but also in user training. Click here for complete case study on the Microsoft Dynamics CRM solution. “We are now much more agile in handling internal IT requests, which helps us equip departments across the organization with the tools they need to expand the reach and success of our programs.” -- Mike Ashley, IT Director, Arbor Day FoundationAdditional Information - InterDyn BMI Microsoft Dynamics CRM Blog Microsoft Dynamics CRM Customer Featured in Microsoft xRM Case Study- click here to read the blog What is Microsoft Dynamics XRM?
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